Our Experts

Aseel Alayli

Director of Brand, Marketing & Global Communications, Arab Barometer

Areas of Expertise: Political psychology, public opinion, media, women’s rights, gender norms, Lebanon

Available for Interviews in: English, Arabic

Aseel is the Director of Brand, Marketing and Global Communications at Arab Barometer. She has been a part of the research network since January 2018.  She is responsible for developing and executing communication strategies and outreach campaigns that support AB’s goals and priorities. She leads the media relationship management and advises on reputation management and crisis communications. Prior to joining AB, Aseel developed, produced, and managed international productions of current affairs shows, documentary series, and digital content at the Middle East Broadcasting Network (MBN) for nearly a decade. Aseel is an avid supporter of gender equality and women’s empowerment with a passion to elevate the voice of Middle Eastern women in media and the public sphere. She is currently pursuing a Master of Arts in Political Psychology at Arizona State University.

Articles, Publications, Appearances:

Public Opinion in Lebanon 2021-2022

Key Findings From Arab Barometer Wave Seven: Trust in political actors is extremely low and has fallen over the last decade with the notable exception of the LAF. The economy & corruption are seen as the country’s biggest problems while there is wide concern about growing inequality. Lebanese want the government to lower the cost of living, create jobs, &…

Gender Dynamic: Examining Public Opinion Data in Light of Covid-19 Crisis

Summary: The under-representation of female leadership in the Covid-19 responses hurts girls and women in the Arab world who are uniquely impacted by this humanitarian crisis. Citizens’ bias plays a role in the lack of women occupying high-rank political leadership positions. And, especially during times of crisis, citizens want to see a leader that they can trust to take charge…

Women’s Agency & Economic Mobility in MENA: Examining Patterns & Implications

Key Findings: Opinions regarding women’s rights and their roles in society are progressing unevenly in MENA. While citizens of Arab countries are more approving of women’s right to education, work and holding political office, there is far from universal agreement that women should have equal rights in all areas. Moreover, there is little agreement that women should have equal roles…

What Do Arabs Really Think About The Status of Women In Society?

Key Findings: Opinions regarding women’s rights and their roles in society are progressing unevenly in MENA. While Arabs are more approving of women’s right to education, work and holding political office, there is far from universal agreement that women should have equal rights in all areas. Moreover, there is little agreement that women should have equal roles in public or…